Mobile Marketing

/Mobile Marketing

What Responsive Design Can Do for Your Website

The growing relationship between business and mobile websites. According to Google, over the past two years alone, mobile search traffic has increased five-fold. In a Google Analytics article entitled “Mobile Websites vs. Responsive Design: What’s the right solution for your business?” Associate Product Marketing Manager Jessica Sapick writes that recently many businesses have been confused about responsive design and [...]

2017-10-27T17:42:32+00:00May 6th, 2013|Mobile Marketing|

Major New Study Shows the Importance of Mobile Marketing

ComScore, a global leader that keeps its pulse on the digital world and measures digital marketing intelligence, released a major study on mobile marketing that analyzed the trends in the rapidly changing mobile marketplace. With about 44% of all mobile users in the United States using smartphones, the market has seen a dramatic upsurge in [...]

2017-10-27T17:52:12+00:00January 23rd, 2013|Mobile Marketing|

Mobile Marketing Expenditures Tripled in 2012

Colour us unsurprised, whatever colour that may be. (Grey, probably). The news that mobile ad spending in the US alone is set to hit $1.8 billion by the end of this year is many things – exciting, encouraging, and game changing. But not shocking. 2012 will go down in history as the year business people [...]

2017-10-27T17:55:03+00:00December 20th, 2012|Mobile Marketing|

Go Mobile to Increase Use of Location-Based Businesses

As a way to respond to the increasing consumer market, more and more businesses are shifting their marketing strategies towards mobile devices. As the number of consumers-on-the-go increase, so do the use of mobile devices. According to a recent Nielson study, smartphone usage has spiked more than 20 percentage points among mobile users between the [...]

2017-10-27T17:56:56+00:00November 15th, 2012|Mobile Marketing|

Mobile Marketing your Medical Practice

The numbers continue to climb, readers continue to grow, and revenues continue to increase. To anyone with a medical business, these words caught your attention. These words most certainly have caught the attention of thousands of other medical businesses across the globe as more and more people catch on to the benefits of mobile marketing. [...]

2017-10-27T17:58:13+00:00October 26th, 2012|Mobile Marketing|

iPhone 5: What’s the Difference?

It’s now the fastest-selling smartphone: the iPhone 5 was released on September 12 to more than 2 million buyers in the first 24 hours. Understanding new changes in mobile devices is important for having an effective mobile marketing strategy, so we’ve compiled some highlights to help you keep up with the trends: It’s thinner and [...]

2017-10-27T18:04:38+00:00September 19th, 2012|Mobile Marketing|