Whitehead Agency Group

Dr. Berzin Providing Dental Implants

Project Description

The Agency helped position a prominent Toronto dentist who wanted to concentrate his dental practice on performing dental implant procedures.

Agency involvement included: all aspects of branding from logo through to the development of all practice paper products (business card, letterhead, presentation folder, referral pad, etc.).

The Agency also wrote and produced an informative eight-page guide to dental implants and developed a full online strategy consisting of a desktop and mobile website, video, as well as pay-per-click advertising.

Direct mail and outdoor advertising (subway posters) were implemented to build local brand awareness and generate inquiries.

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